Since WordPress lacks a backup mechanism, you must manage it independently. Google WordPress library contains a surprising number of backup plugins.

If you routinely add content or alter website functionality, consider performing backups a few times a week. Regularly doing monthly backups will be enough if the website is stagnant.

Backup is an essential WordPress plugin for a website’s security and operation. The creator and restorer of files and database backups for WordPress websites can use it.

This plugin is crucial since it guards against unexpected events that can compromise the integrity and operation of a WordPress website, such as data loss and website breakdowns.

While monitoring comments is crucial, managing many of them can become challenging. Everyone may use any number of anti-spam plugins in this situation.

Anti-spam plugins automatically recognise and approve genuine comments. To avoid worrying about spam comments, you need to make sure the plugin is operating as intended.

Before deploying an update, you can test it on a demo website to determine whether it will work with your actual website. You can also go into WordPress maintenance mode before applying the updates.

At least once a week, you should review the features you’ve added, the forms you’ve created for your users to complete, the checkout procedure, etc. For instance, spam can be originating from your WordPress forms.

Simply carrying out the routine maintenance chore of trying out various features and forms can prevent undesirable scenarios from occurring.

Perform SEO audits
The main component of a website is SEO. Your company’s growth will be slowed if you don’t dedicate some weekly time to SEO upkeep.

As an entrepreneur, the following queries should be on your mind:

• Every week, how does your website perform in terms of SEO?
• What state is keyword visibility in?
• How did keywords change in value?
• Has your ranking for any certain term significantly decreased?

Conduct SEO audits every week and implement the necessary adjustments and corrections. Your website’s general functionality will change significantly.

Check the Google search console.
Since most of your audience typically uses search engines, especially Google, a website’s visibility is essential, as it serves as their primary point of contact. But if Google finds a problem with your website’s crawling, how can you fix that?

Google Search Console can help with this. It will notify you if there is a problem with indexing or crawling your website. After that, you can review the specifics and address any indexing problems with your website.

Run tests to measure performance.
Your website’s user interface, ease of navigation, and loading speed all contribute to increased conversions. Hold on if you believe you handled these issues when developing your website!

You must monitor your website’s performance to determine whether it functions correctly. Even if you optimise your website during development, it won’t remain optimal if you neglect the required upkeep.

Analyse the website traffic.
The most popular and reliable way to assess a website’s performance is to examine traffic for particular keywords, although many other metrics and techniques are available.
Tracking the traffic for particular keywords and determining which ones require optimisation is advisable.

We examine website traffic once a month, which is advisable, as rankings don’t fluctuate over a week or an evening. Website traffic can be analysed using any tool, but Google Analytics is the most trustworthy.

Optimise the database
You are continuously saving data on your WordPress website. Frequently, there will be a significant quantity of data that you can reduce. Over time, the database becomes more noticeable and slows down your website. For this reason, you should check the database at least once a month.

Extra information, such as media files, theme files, plugins, etc., must be removed to optimize the database. 

These chores could become stressful if you manage a large, data-rich website. You may use any database optimisation plugin accessible in the WordPress respiratory system. 
If your website engages with leads through email marketing, FluentCRM is an excellent choice. It will help with email automation, sequencing, and database
optimisation.

Four hundred four errors or broken links can destroy your website’s reputation in just a few minutes. When they see a 404 error on a website, most users return to Google and check out another page. For this reason, resolving 404 errors and broken links is an essential maintenance chore.

You must understand they are different even though one leads to the other. When a visitor clicks on one of the broken links on your website, a 404 Not Found notice appears. Misspelt URLs can also result in 404 errors; broken links are not always the cause of these messages.

Numerous plugins may be used to inspect your website for broken links. You may also find broken links on your website by running a “Not Found” search in Google Analytics. You are responsible for advising users on what to do if they see a 404 error page.

You never know if someone has been attempting to figure out your website’s password for days, and they are almost there. Many users realise their website has been hacked after using the same password for years.

For peace of mind, change the password on your WordPress website at least once a month. Use a different password across several accounts. To fortify the security of your website, you can also implement two-factor authentication.

With WordPress growing in popularity, hackers are creating new infections and malware. By all means, you don’t want them to do any damage to your website.

Because of this, you should take the appropriate safety measures and run malware scans at least once a month. Malware protection plugins can be used to carry out the scan.

When they first start developing their website, most people don’t give hosting a second thought. However, as their website’s audience, plugins, themes, content, etc., grows over time, outdated hosting cannot handle the volume of new information. 

Hence, you should verify if you have exceeded the host’s limits at least once a year. Generally speaking, the hosting firms will request that you upgrade. Therefore, it’s best to double-check.

Run content audits
You must perform a content audit to raise your SEO score and establish Google authority. The content you publish on your website gradually determines its final rank.

An annual content audit helps you understand which content has performed better and which content you should repurpose.

Audit the plugins
With each plugin you install, your website gains a little weight. However, installing too many plugins might negatively impact its functionality. 

For this reason, review the installed plugins at least once a year and remove any that you are not using. Examining the company’s reputation is important while deciding which new plugins to install.